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Who are these even for? I guess most cigar smokers are pretty well off relative to the average citizen (the prices in the UK somewhat demand it!) but I don't think I know anyone in my social circle personally who would be able to justify £100 on a single cigar/dram of whiskey/kg of coffee/insert other consumable luxury-hobby of your choice.
It'll be interesting how long it takes to sell 3600 boxes at that price. There's one retailer that has had 14 singles in stock for weeks, that number hasn't changed at all.
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